And now for something completely different…Pay Per Play.

October 10th, 2006

Behind the scenes, we’ve been building an ongoing reward system, and today we’re unveiling the beta trial of our new “pay per play” program. Our entire videopinion catalog, no matter when you submitted, will be eligible for our pay per play rewards. Your video reviews will now earn you a penny every time someone clicks to play your video. That way, as your video is watched by a consumer viewer, you’ll be rewarded. To us at Expo, this helps us get to the heart of what we’re trying to accomplish…getting authentic word of mouth about products out to other consumers in a fun, entertaining and informative way. We can only do it with your help, and now we’re making sure you are recognized for your great productions.

To make sure that your videos get found, we’ll continue to partner with search sites like Google and AOL to get the word out about our library. In addition, we have added a “related videos” tool that will search our huge product library, in real-time, to find the most relevant videos to the one you’re watching. That way, we can keep viewers engaged and clicking by suggesting other helpful videos during their product research.

We hope you enjoy this beta trial, and look forward to your feedback on the program. Have fun!

- Daphne 

Entry Filed under: Videopinions