Yahoo! Adds Sundance Channel and ExpoTV to Yahoo! Video Lineup
Two New Branded Channels to Deliver Independent Film and TV content from Sundance and Consumer-Generated Product Reviews from ExpoTV
SUNNYVALE, Calif. – January 25, 2007 – Yahoo! Inc. (NASDAQ: YHOO), a leading global Internet company, today announced that Yahoo! Video, will feature content from two new partners, Sundance Channel and ExpoTV. The two new channels will showcase a range of compelling new content for Yahoo! Video users from Sundance Channel’s exclusive behind-the-scenes footage at the Sundance Film Festival to ExpoTV’s consumer-generated video product reviews and buying guides for everything from beauty to cars. The addition of these two channels enhances existing content on Yahoo! Video giving users access to new popular and relevant videos on the Internet in an all-in-one comprehensive resource. Click here to read more.
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