Archive for April, 2008

Review the Hottest New Video Games

Be one of the first to do an ExpoTV video product review of one of the two most highly anticipated new video games — Grand Theft Auto IV and Mario Kart Wii!

Ready to upload your reviews already? Click here to submit now.

1 comment April 29th, 2008

A Few Site Enhancements

We have just made some great new enhancements to our site! Here’s a brief summary:

1) Maximum file upload size increased from 50MB to 75MB

2) The return of video embedding

3) Ask an Owner feature now displays on all category pages

For all the gory details, please visit this thread in the ExpoTV Forums.

Add comment April 28th, 2008

ExpoTV Founders Featured in New York Times, Freakonomics Blog

Daphne Kwon, CEO and Bill Hildebolt, President were invited to participate in a Q&A on “How to Measure Innovation” by the New York Times, Freakonomics Blog. Other participates include Ashish Arora, John Seely Brown, and Mark Turrell.

“As a start-up company trying to pioneer a new industry, measuring innovation poses an especially tough challenge. Success by traditional metrics — revenue and profits — only becomes evident after you’ve become successful. In fact, early innovation often looks like idiocy and idiocy can masquerade as innovation.”

Click here to read the full article.

Add comment April 25th, 2008

Product Reviews - the whole family can help!

I’ve made my fair share of videos for ExpoTV. Most of the time I am doing the product reviews by myself. I never thought to get my husband involved or even a friend. That is — until I watched Antho’s video about ‘getting the family involved’.

Parents can learn a lot about toys and baby gear from videos like jogging stroller reviews or barbie reviews, but I bet the video would be EVEN more helpful if you heard straight from the child them self why the like a certain toy.

Take a look at why antho and her family like make product reviews together — the cat even makes a cameo appearance in this video!

- Jess

Add comment April 25th, 2008

Happy Earth Day

Today is Earth Day — what are YOU doing to celebrate?

If you are looking for ways to become more earth friendly, why don’t you consider purchasing a green car? We got some coverage of eco-friendly cars at the 2008 New York Auto Show:

Reduce waste by using reusable shopping bags like these cool Flip & Tumble bags we found at the 2008 Chicago Home Show:

Try buying organic treats for your pooch from Newman’s Own:

1 comment April 22nd, 2008

Follow ExpoTV on Twitter

ExpoTV has yet another simple way to let our community keep track what’s going on in our world — you can now follow us at Twitter.com. You’ll be able to get updates on the latest and greatest video product reviews, plus announcements and more.

In case you haven’t already become a fan of ExpoTV on Facebook or added us to your friends list on MySpace, you can do so now!

ExpoTV on Facebook
ExpoTV on MySpace

Add comment April 14th, 2008

$5,000 in Best Videos Bonus Paid!

Exciting news for ExpoTV video creators - we have just paid out $5,000 in bonuses for over 800 high quality videos submitted in March. 215 of our members received bonuses!

To learn more details and to watch some of the product reviews that earned bonus cash, click here.

Add comment April 10th, 2008

About this ’sub-blog’ and subscribing by email

‘Life as a Start-up’ is intended to be a resource for entrepreneurs, especially those going through the capital raising or early hiring stages. While we offer RSS feeds for updates to our full blog, there is no way to get just a feed for this ‘thread’ of posts and there’s no way to subscribe by email. If you would like to get email notifications of new posts just to this thread, please send an email to bill@expotv.com with the subject line, “Life”. Thanks!

Add comment April 9th, 2008

About this ’sub-blog’ and subscribing by email

‘The Collision of Media & Commerce’ is intended to provide a dialog on the growing overlap between the worlds of media and commerce. While we offer RSS feeds for updates to our full blog, there is no way to get just a feed for this ‘thread’ of posts and there’s no way to subscribe by email. If you would like to get email notifications of new posts just to this thread, please send an email to bill@expotv.com with the subject line, “Collision”. Thanks!

Add comment April 9th, 2008

Should I take seed money from a venture capital firm or angels?

More and more entrepreneurs are asking me if they should raise seed money from VCs or angels. The honest, and perhaps surprising, answer is that I’d lean toward taking it from angels. Here’s why:
• once you take venture money, the clock is ticking. While some VCs, including ours, are patient and thoughtful, many others are not. They want to see progress immediately and daily. It’s not a good time to be having existential debates…but that’s often a big part of what gets done right after raising seed money.
• there’s a bit of an inherent trap. If you make some progress but not a ton of progress, the seed VC may decline to fund the A round (trust me, they aren’t sweating losing the $250,000 they gave you). So now you have to go out and try to raise that money from another VC. But let me ask: if you were a VC, would you fund a business that a currently invested VC was saying ‘no’ to?
• one of the great things about good VCs are the support, advice and connections that they give you. And while we all hate preparing for and sitting through the proctology exams that are also known as Board meetings, those exercises are actually extremely valuable brainstorming sessions. But, when a VC invests as a seed investor they typically don’t sit on the Board. And if they aren’t on the Board, they aren’t thinking about you as much. And if they aren’t thinking about you as much, you’re not getting the value you signed up for.
You might read this list and determine that your circumstances are such that it still makes sense to take your seed round from a VC. Many companies do & it’s a legitimate option. It’s also great to see VCs wading into this end of the pool after a period in the middle of the decade where early stage funds had practically dried up altogether.

Let me know your thoughts.

Add comment April 9th, 2008

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